Horst Moser studied graphic design, art and art history in Nuremberg and Munich, Germany. In 1994, he founded the design studio “Independent Medien-Design” in Munich and in 2000, he founded “primafila”, a studio for editorial work and the development of concepts, in Zurich. As art director and developer of concepts, he has worked for numerous magazines including “Leica World”, “Living Energy” and “Urban DNA” as well as for the publishing houses “GU”, “Teubner”, “Baedeker” and “Callwey”. Both “Independent” and “primafila” are among the leading studios in the field of corporate publishing and have been involved with the magazines of Siemens, Compaq, Leica, MLP, Clariant, Credit Suisse and Globus Zürich. Moser is the author of “Surprise me“, writes columns (“Novum, Cover Stories”), develops concepts for exhibitions (“Artists and Magazines”) and gives lectures on the history of design (i.e. Futura, Brodovitch, Agha). Together with Boris Kochan, Moser founded “qved”, the conference on editorial design.
Since 2008, he has been a publisher for both books (Marcel Duchamp, René Burri, Beat Presser) and magazines (“CUT – Leute machen Kleider”). On February 27, 2015, Horst Moser will offer a guided tour through the collection of magazines “House of Magazines” for a small group of participants.